The BBC have made the decision to put their venture into 3D TV on hold for the next three years. The last shows released in 3D will be a natural history programme, Hidden Kingdom and the Doctor Who 50th Anniversary special.
The BBC say that even though 1.5 million households now own 3D enabled TVs in the UK, the actual viewing figures have been disappointingly low, even for otherwise highly rated shows, including the Olympics Opening Ceremony and Strictly Come Dancing. Kim Shillinglaw, the BBC's head of 3D during their two year pilot explains,
“Watching 3D is quite a hassly experience in the home. You
have got to find your glasses before switching on the TV. I think when people
watch TV they concentrate in a different way. When people go to the cinema they
go and are used to doing one thing – I think that’s one of the reasons that
take up of 3D TV has been disappointing.”
The special Doctor Who episode will screen in the UK on Saturday 23rd November and is viewable in 3D and in standard format. There will also be a cinematic release. The episode stars Matt Smith in his penultimate appearance as the Eleventh Doctor, along with his companion Jenna Coleman and David Tennant and Billie Piper who will be returning as the Tenth Doctor and Rose. The cast also includes John Hurt, Joanna Page, Ingrid Oliver and Jemma Redgrave.
Source: Radio Times
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